Social responsibility and environmental protection

Gustav Daiber GmbH, Albstadt, are expressly committed to their social and ecological responsibility for employees, customers and the environment, and even more than that: The company is a member of international associations, meets the strict criteria of certification institutes in order to improve the social conditions for their suppliers, manufacture economically friendly products and guarantee the best possible consumer protection for their customers.

All the products are manufactured sustainably, on the highest environmental standard. Thus for example, all the production plants have a water purification plant. The organic cotton line made of sustainably grown organic cotton offers a wide range of sustainably produced clothing.

In the course of global division of labour, Gustav Daiber GmbH have most of their products manufactured in the Far East (manufacturing bases). Meanwhile, China and Bangladesh have developed into the leading centres of textile industry worldwide. At present the commitment of the textile industry in developing countries and emerging economies is being discussed critically. For quite a long time reports from there on wages under the minimum subsistence level, inhumane working conditions, child labour and discrimination of women attracted attention in the media.

However, much earlier, a few German companies, including Gustav Daiber GmbH, launched initiatives to improve the conditions open to criticism on the spot personal statement. Since 2001 Daiber has been a member of the group (JCK-holding), who back in 1999 worked out their own code of conduct (Social Compliance) for cooperating with suppliers. Within the framework of the JCK-code of conduct, mandatory requirements regarding social aspects and working conditions were stipulated with suppliers worldwide.

A seven-member Social Compliance Department of the JCK-Holding in Shanghai and Dhaka tests all the factories thoroughly and makes sure that the rules are complied with. The focus is on child labour, forced labour, harassment, discrimination and abuse, remuneration and working hours, health and safety as well as disciplinary measures and freedom of assembly.

Code of Conduct as PDF

OCS Standard

When manufacturing garments of myrtle beach and JAMES & NICHOLSON, the Organic Content Standard 100 (OCS 100) is a standard for verifying the exact content of organically grown materials in a final product. It also defines the transparency within the production chain.

Business Social Compliance Initiative (BSCI)

In 2003 the Foreign Trade Association (Association of German retailers interested in foreign trade) together with the Gesellschaft für Technische Zusammenarbeit (GTZ) founded the Business Social Compliance Initiative (BSCI). Their aim is to support the member-companies, to improve the working conditions within the value chain worldwide with the help of a systematic surveillance and qualification system and to introduce environmental protection measures. Like many other highly renowned companies, Gustav Daiber GmbH is a member of BSCI.

Oeko-Tex Standard

An independent testing and certification system with headquarters in Switzerland which to a globally uniform standard tests textiles in all stages of production on the basis of environmentally friendly criteria. Products carrying the Oeko-Tex label are proven to remain below the defined limits for harmful substances. The Oeko-Tex standard was developed in the early nineteen-nineties among others by Hohenstein-Institutes. Daiber-products meet this standard.

Organic Cotton Collection - Clothes with inner values


Fair, transparent, harmless. That is what the organic cotton by JAMES & NICHOLSON and myrtle beach is all about. The naturalness is not only visible but also perceptible. Knowing that the components of the garment are made of sustainably grown cotton and that no genetically modified fibres are used conveys a completely new attitude towards life.

The organic cotton line includes a huge selection of clothes produced with sustainable resources. From trendy sweatshirts, hoodies and poloshirts to T-shirts with beautiful, individual details every lover of fair fashion will find what he is looking for.

Fair fashion at moderate prices that is what stimulates the two brands from the Swabian Alps to promote their new organic cotton line.

Discover the Organic Cotton Collection